Choosing the right exterior sign for your business can significantly impact visibility, customer perception, and overall branding effectiveness. With numerous styles available, selecting a sign that resonates with your brand while grabbing potential customers' attention is essential. This blog post will explore three styles of exterior business signs to help you make an informed decision. Working with a reputable local sign company can provide valuable insights and options tailored to your needs.

1. LED and Illuminated Signs

One of the most classic styles for business signs is the illuminated sign. These signs use internal lighting to stay bright and visible even after the sun goes down. Illuminated signs are ideal for businesses that operate during the evening or night, such as restaurants, bars, and convenience stores, providing constant visibility and attracting more potential customers. A local sign company can help you choose the best illuminated sign to suit your business's needs.

2. Dimensional Signs

Another popular style is the dimensional sign. These signs stand out because of their three-dimensional design, which adds depth and character to your branding. Often made from materials such as wood, metal, or high-density foam, dimensional signs create an impression of quality and durability. Considering that 70% of consumers indicated that the quality of a business’s sign reflects the quality of the business, according to Sign World, investing in a distinctive, well-crafted dimensional sign can enhance your business's image. Partnering with a skilled local sign company ensures you receive a high-quality product that reflects your brand effectively.

3. Channel Letter Signs

For businesses seeking a unique and modern look, channel letter signs offer a sophisticated solution. These signs involve custom-made letters, often crafted from metal or plastic, individually mounted to a surface. The flexibility of channel letter signs means they can be fully customized to match your brand's font, color, and style. As a result, they can be an eye-catching centerpiece of your exterior façade, effectively communicating your brand message.

There are several styles of exterior business signs, each offering distinct advantages. From the timeless appeal of illuminated signs, the bold statement made by dimensional signs, and the modern elegance of channel letter signs, your options are varied and exciting. If you're looking for a local sign company to help with your business, contact us at Next Gen Signs Inc today.